Share the article
Last updated
Cabo has been a popular beach getaway for Americans for years, especially those living on the West Coast.
It is not only geographically close and therefore easy to reach, but also equipped with world-class amenities and surrounded by beautiful nature.
It’s really no surprise that its popularity is growing so quickly this year, even toppling mighty Cancun, but there’s another subcategory in which Cabo has been excelling lately: that of high-end tourism, with demand for luxury getaways. increasing year after year.
With so many incredible development zones spread across Mexico, you might wonder why America’s sun seekers are flocking to Cabos:
Why Los Cabos is becoming increasingly popular
The continued fluctuations of the dollar, which has lost value against most major currencies such as the euro and British pound this year, had led some travel experts to suggest that demand for luxury holidays would inevitably decline.
After all, when money is tight, Americans don’t spend money on a tropical resort and have historically been more conservative when it comes to their savings. FITURCA, Cabo’s Tourism Trust, seems to have a different prediction and interpretation of the phenomenon.
According to Rodrigo Esponda Cascajares, director of FITURCA, The instability of the dollar can actually lead to a increase among tourists opting for luxury vacations as perceived value increases and customers prefer to spend dollars where they know they will get their money’s worth.
More than ever, travelers are looking for a more meaningful experience rather than just a beach holiday, and they often don’t hesitate to make the effort if it means identifying the value of a product or if they are confident they will receive a high degree of appreciation. satisfaction from that.
Peaking at 97% in 2021, Los Cabos’ satisfaction rates are as well below the highest in Mexicowhere visitors praise the service offered in hotels, the highly developed infrastructure and the strict surveillance and security of the resort zone.
Unlike the Mexican Caribbean, which has taken a markedly different approach to promoting affordable all-inclusive packages over the years, Cabo had its eye on big backers.
A favorite among celebrities
Tourists are no strangers to flying on semi-private jets when traveling to Cabo, as airfares are not as prohibitive as you might think, and unlike the average visitor to Cancun, who wants to enjoy their time in the sun without much to spend money, Cabo’s clientele has been actively looking luxury experiences.
In recent years, authorities have invested heavily in transforming Cabo from just a holiday resort into a luxurious wellness capital of Latin America, so much so that it now boasts the highest concentration of five-star spas in the entire subcontinent.
From frequent celebrity guests like Britney Spears and Jamie Foxx to anonymous California vacationers who save some money every month and count down the days to make it happen in Cabo at the end of the year, it’s become Mexico’s number one luxury destination.
Cabo has the honor of being home to the second best hotel in the world at Waldorf Astoria, as selected by the prestigious French publication La List.
Overall, it is provided six times on the listwith other notable entries including Montage Los Cabos, located on the Pacific Ocean, and the landmark Grand Velas, an award-winning listing known for its architecture and impressive amenities.
Demand will continue to increase for the foreseeable future
As Cascajares says, ‘the number of people interested in a luxury holiday in the area will continue to increase in the coming years’.
Yet another recent report has done just that showed more than one in ten tourists who travel to Cabo are dedicated foodies, as the Mexican Capes are known throughout Mexico for their upscale restaurants and unique blends of native Mexican cuisine and modern influences.
Other five-star experiences include well-attended nightclubs, with better-selected clientele than the jungle parties of the Mexican Caribbean, and yacht tours, with a growing number of guests renting private boats to explore natural attractions off the mainland, such as the famous Arcos.
Cabo isn’t just trendy: it’s the guarantee for a well spent, truly relaxing, luxury vacation.
Read more:
Top 5 Travel Insurance Plans for 2023 from $10 per week
How to easily earn points for free travel
SUBSCRIBE TO OUR LATEST POSTS
Enter your email address to subscribe to the latest Travel Off Path breaking travel news, delivered straight to your inbox.
This article originally appeared on TravelOffPath.com
