Eye shadow has been an important part of makeup for more than a century. They first became available to consumers in 1910 with basic colors such as brown, gray and black, usually applied with brushes or fingers. Since then, eye shadow has been a constantly evolving product with trends ranging from matte to glossy, from bright colors to muted shades and from highly pigmented to very transparent.
Over the years, a variety of trends have come and gone, from plain creases with white accents in the 60s, to shimmering blues and greens in the 70s, to dramatic yellows and purples in the 80s. What’s really exciting , is that we now live in an “anything goes” era where influencers and artists wear and incorporate styles from every era of history. Nothing is off limits. The only challenge with this liberation is that many people don’t know which styles will work best for their own individual appearance. This is probably because eye shadow is not as easy to use as lipstick.
For makeup artists and consumers alike, eyeshadow has always been a product that requires a little more skill to apply. You need to understand the principles of light and dark and you need to have a steady hand to apply it smoothly so that it doesn’t look patchy or overdone. Some common complaints we hear from people who are uncomfortable with eye shadow are: “I don’t want to look like I have a black eye.”, “I don’t know where to put each color.”, “How Do I make sure it doesn’t come loose?” and “Which brush should I use for what?”
The truth is, consumers around the world are still looking for easier ways to apply eye shadow. So it’s no surprise that the new ColorLuxe Eye Shadow Sticks are one of the most well-received products of 2024. Let’s take a look at why these innovative tools have been such a success:
The ColorLuxe Eye Shadow Sticks are a fresh take on shadow technology with a well-curated range of matte and shimmer shades in varying depths and shades. The creamy formula spreads quickly and easily and dries to a powder finish that lasts for hours. Its ease of use makes it easy to use for even the most amateur consumer. It also offers the versatility to be used in three different formats: as an eyeshadow, as a liner or as an eyeshadow base that can be combined with other products.
Apply eye shadow stick
- One Single Color – Can be used as an all-over eyeshadow that looks beautiful whether you use a shimmer for a radiant look or a matte for a softer, more natural look.
- Multiple Colors – Can be placed in different areas of the eyes and then blended for multi-dimensional looks.
- Application Tools – Can be used like eyeshadow brushes and concealer brushes. They can also be applied directly to the eyes and blended with fingers.
Eyeshadow as eyeliner
- Deeper notes such as American, Midnightor Ivycan be sharpened and used for defined or clean lines. The product can then be wiped out with a brush.
- Lighter tones such as Alabasteror Moonstonecan be applied to the inner waterline for a brighter, more open appearance.
Eyeshadow as an eye base
- Any depth can be used all over the eye and then layered with powder eyeshadow for more intense looks that last for hours. Here are a few options:
- Ultra Nude – Start with Saddleas an eye base and then apply Sweet placePurePressed Eye Shadow Triple on top for a rich finish.
- Soft glamor – Start with Roseas an eye base and then apply Pink quartz PurePressed Eye Shadow Triple on top for a radiant finish.
- Smoky Intense – Start with Pigeon Gray as an eye base and then apply Blue HourPurePressed Eye Shadow Triple on top for a dramatic finish.
Best eyeshadow for every eye color
Many people wonder which colors best match their eye color. The truth is that all colors are incredibly versatile, but if you want to make maximum impact based on your eye color, we recommend the following guidelines:
How to Apply Eyeshadow on Mature Skin
Our more mature consumers have asked if there are any restrictions on use for adult eyes. The answer is no, there are no restrictions! The ColorLuxe Eye Shadow Stick has beautiful optical diffusion and does not show wrinkles or texture. If you want to minimize texture, use the more matte shades on areas such as the inner corner of the eye or the brow bone.
Finally, don’t forget to use the sharpener on the end of the stick if you want to get a finer point for more specific applications. But if you are going to sharpen, always clean the sharpener afterwards so that no mess gets into it. Do not press too hard when sharpening, the product is very soft. Disinfect the pencil and sharpener with alcohol or immerse the pencil sharpener in a bowl of water and wash it.
We know you will enjoy using the new ColorLuxe Eye Shadow Sticks. Post photos of your results and tag us! We look forward to seeing your beautiful faces!
