Located in the southern Caribbean Sea, just off the coast of Venezuela, Bonaire is a small Dutch island that is experiencing an unexpected wave of tourism this season.
The reason behind this jump in attendance has a name: JetBlue.
Bonaire, along with its sister islands, the famous Aruba and Curaçao – collectively known as the ABC Islands – have long been overshadowed by the popularity of its neighbors.
Although these two islands are served daily by international airlines, Bonaire has historically suffered from limited air connections, so visitors often choose the other two destinations.
But that situation is changing. On November 10, JetBlue launched the direct route between New York and Bonaire, causing a significant spike in arrivals.
In early December, tourism authorities reported 16,626 visitors in November alone – an impressive 19.5 percent increase compared to the same month last year, breaking arrival records at a regional level.
The new route offers twice-weekly round trips on Tuesdays and Saturdays, with fares starting from just $505, including carry-on luggage.
“We are excited to celebrate the launch of this new direct flight from New York’s JFK to Bonaire,” said Maarten van der Scheer, CEO of Bonaire International Airport. “Welcoming JetBlue to Flamingo Airport, with biweekly service year-round, was made possible by the hard work, dedication and collaboration of many partners working towards the same goal: increasing connectivity to Bonaire and making it easier than ever so that travelers can reach our beautiful island.”
| JFK-BON Flight #1643 | BON-JFK Flight No. 1644 |
| 7:00 AM – 12:38 PM | 2:14 PM – 6:00 PM |
With the new route, JetBlue now connects travelers to all three Dutch ABC islands, together with Sint Maarten.
What drives so many Americans to Bonaire?
While JetBlue’s new direct route from New York City to Bonaire has undeniably increased the island’s visibility among American tourists, it is certainly not the only reason behind their growing interest in visiting this Caribbean country.
Unlike many other destinations in the region, Bonaire has largely escaped the mass arrival of sargassum, which has deterred tourists from traditional hotspots such as the Mexican Caribbean and the Dominican Republic.
Moreover, Bonaire is safely outside the hurricane belt, which this year devastated cities and left a trail of destruction in the Caribbean. This makes this small Dutch island a paradise for adventurers and sun worshipers alike all year round.
Is Bonaire a developed island? Can I enjoy some luxury there?
Bonaire offers a delicate balance between modernity and untouched natural beauty. Although it boasts luxurious infrastructure, first-class accommodations and amenities for international visitors, it has retained its beautiful marine parks and untouched nature.
Furthermore, the introduction of renowned American hotel brands has further contributed to the island’s current growing appeal.
The Delfins Beach Resort Bonaire will become part of the Hilton Tapestry Collection in early 2025, marking the brand’s first presence on the island. This 148-room oceanfront resort features two outdoor pools, a private beach and an on-site dive shop.
Marriott’s Courtyard Bonaire Dive Resort, which opened a few years ago, also offers comfort and luxury to international visitors with its 140 stylish rooms and modern amenities.
Adding to the island’s appeal is its pristine marine environment, known as one of the world’s top diving and snorkeling destinations, suitable for both adventure seekers and those escaping the first cold winds of winter.
