Oakley and Jaylen Brown make up to drop the most expected glasses cooperation of 2025. The NBA Finals MVP has joined forces with the legendary brand in a groundbreaking, multi -year partnership that promises to define both style and performance. Fresh from launching his own sportswear label, 741, at the end of 2023, Brown now brings his visionary approach to Oakley. This collaboration is not just about glasses – it is about pushing boundaries, setting trends and igniting a cultural shift in the intersection of sport and fashion.
The Flair from Brown for Style has already been well documented Hij has been seen with the sporty Oakley classics such as the exaggerated and polaris during his arrival for the game, making the retro edge effortlessly combined with modern cool. Now he can channel that passion to something real innovative. With a sharp eye for fashion and a deep dedication to self -expression, Brown has cemented himself as a trendsetter. In this collaboration, he not only gives his name from Hij a active role in the creative process and works closely with Oakley’s Elite design and research teams to make glasses that push boundaries and define the performance-driven style.
Oakley & Jaylen Brown Eyewear: The merger of style, sports and innovation
‘This is my very first brand partnership ever in my career, and that is because I had a mission to only adapt to brands that reflect my vision and values in every aspect-self-expression, style and unity, “ Brown said about the partnership “Oakley’s innovation and dedication to promoting sport and culture, while inspiring today’s youth, makes this partnership a powerful and meaningful step.”
The long-awaited first drop of the collaboration between Brown-Oakley is just around the corner and it will be a game changer. Although the official launch date remains under wraps, one thing is certain – it will be worth waiting. This partnership marks a crucial moment for both brands: Oakley uses the unmistakable influence of Brown and the fashionable vision, while in turn he extends his 741 rich to new heights. Together they blur the lines between sports, style and innovation and set up the stage for a daring new era in glasses.
“Basketball has always been part of our heritage – a spark for something bigger in culture and community,” said Caio AmatoChief Marketing Officer at Oakley. “Jaylen is really unique in its kind – an athlete who shares our dedication to innovation and goal that has driven this partnership. Together we will push boundaries and create projects that inspire the next generation in sport. Welcome to the family, Jaylen. ‘
Oakley is no stranger to stars -lined collaborations, which have joined forces with legends such as Michael Jordan And Travis ScottSeamlessly combine the worlds of sports, music and culture. Yet the Brown-Oakley partnership feels different. This is not just a collaboration – it is a movement. By adapting to Jaylen Brown, Oakley embraces a new era of athletes who reform what it means to be both a sport icon and a cultural seasoning. With his fearless approach to fashion, innovation and self -expression, Jaylen Brown is the perfect embodiment of this evolution.
Stay informed, because this is just the beginning.
Featured image: @Oakley/Instagram
For the latest fashion, lifestyle and culture, follow us on Instagram @Stylerave_
– Read too
