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Models in the Era of Ozempic: Why Ultrathin Is Still in
BeautyNews.com - Skincare | Makeup | Fashion | News Stories Updated Daily > Fashion > Models in the Era of Ozempic: Why Ultrathin Is Still in
Fashion

Models in the Era of Ozempic: Why Ultrathin Is Still in

Last updated: 2025/03/29 at 7:40 AM
Published March 29, 2025
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It is true that the approval by the Food and Drug Administration of Wegovy for weight loss in 2021 coincided with the shrinking track trend. However, Mr Bonnouvrier of DNA models said that he believed that there was something deeper – that the swing was away from body diversity part of a general swing away from social progressism.

“As much as everything, this is a cultural conversation,” said Mr Bonnouvrier. With regard to model inclusiveness, he said, brands are “gone because of what is going on in the United States.”

Sara Ziff, the founder of the Model Alliance, an organization that agreed the rights of models champion. Extreme thinness between models is “not really new – things like this is cyclical,” she said. But this time she added: “It seems to reflect the current political climate.”

“It is frustrating to see the industry take a step back,” said Mrs. Ziff. “When those on the creative side of fashion can use their platform to share progressive values, it seems that many agree instead of pushing back.”

Group pressure To diversify the runway in the aftermath of the #metoo and Black Lives Matter movements led to a noticeable shift in the conceptions of beauty, Mr Bonnouvrier said. But with Dei who now examined as part of the war against Wokess of the Trump government, fashion expression, including diversity of size, is under pressure. A retreat to the most conservative and traditional approach for presenting clothing means a retreat to old -fashioned stereotypes of beauty. And that generally translates into homogeneous, largely white and thin models, despite the fact that such body types are not representative of the fashion-purchasing population in general.

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As Mrs Taymour said, there is a good business case to make it clear that you “relate to all types of your customer base”, including all sizes. Sarah Burton, the new creative director of Givenchy and the former creative director of Alexander McQueen, said almost the same and noted that she wanted Givenchy “to celebrate the multitude, beauty and power of femininity, free from scary definitions of how to see or see.”

Yet the trend continues to move in the opposite direction.

Bonnouvrier does not expect that the trend will change soon. “We feel that the door is slowly but surely closing,” he said.

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TAGGED: Era, Models, Ozempic, Ultrathin

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