Olivier Meylan watches vary from a tight 40-millimeter quartet-driven timepiece priced on 269 British pounds, or $ 347, to an automatic Moonphase chronograph movement of 42 millimeters for £ 2,295 or $ 2,958, both with Swiss movements. The watches of the brand are stainless steel; Many are covered with black, covered with a coating known as a PVD, or covered with materials such as yellow or rose gold.
The designs are fairly classic (the black versions of one style, the players edition, look noticeably Royal Oak-like with a similar screw design around the dial). The general prices are strategic, intended to fill what Mr Meylan ‘a gap in the market for a brand with real heritage that is accessible’.
The combination has been noticed by the British Watch Community.
“They touch that sweet spot that everyone wants in a micro -fire of accessibility and value at the same time, not just a low price tag, but get some decent things for it, such as the Swiss movements,” said Sam Kessler, the editor of the printed edition of the British Horological Publication Oracle Time, said telephone.
In March, Olivier Meylan introduced a special edition of his Players Edition watch for British Watchmakers’ Day, a meeting in London by British horological brands. The £ 1,349 Watch is available in a limited edition of five pieces and has a Union Jack image on its dial.
In February the brand introduced a watch that was designed with an exeter -based artist, Emma Gibbons. It is the newest of different collaborations with people with local connections: at previous timepieces the brand collaborated with the local artists Laura Wall and LP operations and Jack Nowell, a rugby player who once wore the ball for the Exeter Chiefs, the city team.