“Watercolor Eyeshadow” Is The Dreamy Way To Wear Bright Makeup

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You’re not imagining it: Colorful eyeshadow is making a comeback — but it’s not the bold, blocky pigment of decades past.

Last week, Zendaya wore a dreamy wash of baby blue across her lids to the Odyssey premiere in Paris, while Jennifer Lopez stepped out at Paris Couture Week with a hazy lavender look that paired perfectly with her Celia Kritharioti gown.

Beyond the pastel palette, both makeup looks shared a bigger beauty trend in common: a sheer, skin-like finish that let the color melt into the lids. That’s the idea behind watercolor eyeshadow, the celeb-approved trend giving…

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