This was announced by the president of the Local Council for Tourism Promotion, Mario Cruz Rodríguez the main goal is to exceed the figure of 2 million visitors to Tulum in 2024 through the implementation of various promotional campaigns and the continuous strengthening of the international airport.
Despite the difficulties encountered in 2023, the state of Quintana Roo successfully ended with more than 20 million tourists. According to official figures, Tulum contributed approximately 1.8 million domestic and foreign visitors.
It is expected that 2024 will be a year of prosperity, which will require a joint effort by society, government and business.
The chairman of the Tourism Promotion Council expressed his ambition to cross the two million tourist mark this year. He emphasized the important contribution of Tulum International Airport to achieving this goal.
Coordination of efforts between different sectors will be crucial to achieve the proposed 2024 targets. The involvement of Tulum International Airport is expected to play a key role in this process.
A major factor contributing to Tulum’s growth is the recent launch of the Mayan Train, which is expected to have a significant impact on the tourist movement around the Mexican Caribbean. This development will improve accessibility and connectivity in the region, potentially increasing tourism and economic activity.
Why do visitors love Tulum?
Visitors are drawn to Tulum for its unique blend of natural beauty, cultural richness and relaxation. The region is known for its beautiful beaches, crystal clear waters and the well-preserved ruins of an ancient Mayan port city, which offer a glimpse into Mexico’s rich history.
Furthermore, Tulum’s vibrant city life, with its boutique hotels, exquisite dining options and wellness retreats, caters to a range of preferences. The balance of historical significance, natural wonders, and modern amenities makes Tulum a favorite destination for travelers seeking both adventure and tranquility.
Tulum is also known for hosting some of the best parties, where local and international DJs play at beach clubs and bars, offering a diverse electronic music scene.
