Put some Franco-Irish fireworks and explosive vanilla in the air around you. Press your freedom and make “Un Jour Glorieux” every day with a new fireworks perfume agreement. Celebrate every day as a day of freedom.
14 Juillet is so much more than just a date, says Bastille Co Sophie Maisant From her last scent. “It is the ultrasound of a French way of life, a timeless ode to Joie de Vivre, Union and freedom. This scent is not limited to a certain time or place; it embodies the spirit of French celebration, which resonates French from the streets of Paris to the villages of the countryside, a fragrant paving to the elegance, and spontaneous.
It is an invitation to embrace freedom and joy, to capture the essence of being together and celebrating life in the French way at any time and in every season, every day of the year. An olfactory explosion that blinds and leaves an unforgettable memory on the skin.
The perfume is made by Irish perfumer Meagh McCurtin from IFF. This is a luminous, sunny creation that starts with a spicy dazzling in mandarin, reinforced by the extra sparkle of black currant, which, like fireworks, shines and lights up the whole scent. An impression reinforced by the special atypical, spicy smokiness of an original fireworks that I have made specifically for this scent. The cheerful energy of this perfume is heated by the amber intensity of labdanum and cinnamon, and violet leaves. And vanilla comes in the game and becomes the master! Undoubtingly dazzling, infinitely reassuring, divinely enveloping, conquers his trail of enchantment hearts and souls. ”
MEABH created the 2018 Róisín Dubh for the Irish perfume house, Cloon sharp, inspired by its roots in Ireland. She has also made Eau d’Amsterdam with perfume lounge owner and odor designer, Tanja Deurloo, a perfume based on the scent of the elm trees of Amsterdam. Her other scents include Annindriyu’s tipsy tuberosa. Frapin’s Bonne Chauffe, Un Ete of the obvious. Scents of Houts Bread in Chesnut and Mamajuju, the sixth and Sun Rae for Vyrao
Participation Studied biochemistry at the National University of Ireland in Galway and moved to the École Normal Supérieure in Lyon after graduating. His mentor is the French master -perfumer Dominique Ropion in IFF.
I can live in a space in my head, which is less about facts and more about connecting with people, connecting with ideas, exploring through feelings, the entire synesthesia of scents. I want to feel that I have made something that resonates with people and that they like to wear. It is a sign that I did that I made contact with them. “
My attraction on perfumery is driven by the poetry that nature offers us, by the emotions it offers.
The challenge is also to bring modernity, not to be a traditional perfumery. Formulating 95% natural ingredients Is not just a technical exercise. We must remember the pleasure that the memorandum must transfer. I really enjoyed this challenge. I thought it was interesting to work around Such a strong national symbol. A symbolic moment of joy and reunion for many French people, so I wanted one joyful, luminous perfume, but also enveloping, delicious To express the pleasure that these moments of jubilation give us. I remembered the wonder I felt On a day of celebration on the Champs-Elysées. I was in place the l’Etoile, on my bike, and in the arch of the bow the triomphe I saw the fireworks. I found this moment magical! “
Maisant, born in Dijon, who describes himself as a businesswoman who loves perfume, went to Bordeaux Business School and did her Master in Paris IV Sorbonne. The daughter of an engineer collected perfumeminiatures as a child and went to work for Bourjois, Chanel. She became VP of Marketing for Europe at Huda Beauty. The scents are made in Paris and the essential oils are made in Grasse.
I realized that I wanted to become an agent of change and development and bought the founder’s brand. My vision was in the first place to give meaning to the perfumes that we wear in our daily lives. Bastille was born of a very simple observation: while the habits changed in the direction of more environmentally responsible modes of consumption, with the arrival of clean cosmetics, natural and respectful formulas for health and the planet
The other nose behind the latest Bastille collection are Nicolas Beaulieu (Bataille and Paradis Nuit). Caroline Dumur (Demain Promis and Rayon Vert). Domitille Michalon-Bertier (Un Deux Trois Soleil and Hors-Piste). Paul Guerlain and Anne Flippo (Pleine Lune)
Adds his CEO: Bastille Day is a national holiday that symbolizes freedom. On July 14, 1789, the Bastille, at the time a prison stormed by revolutionaries, which meant the start of the French Revolution, which laid the foundation of the Republic we know today, set for the ideals of freedom, equality and brotherhood.
In Bastille, the brand believes in the freedom of choice for everyone for each their own scent, their own story and their glorious days. “
